Content Templates · social · 4 min
Social Post Kit Template
Swap length and hashtag rules per platform while keeping one core message.
Updated Jun 8, 2026Published May 22, 2026socialcontent templatepostsGTM
Post structure (universal)
- Hook (1 line): pain or contrarian take
- Body (2–3 lines): how you solve it, proof or mini case
- CTA (1 line): trial / download / comment prompt
Hook variants
- “Most teams doing X miss Y.”
- “This sheet saved us two weeks before launch Z.”
- “If you’re in [scenario], don’t buy ads yet.”
CTA variants
- Soft: “Comment ‘template’ for the full doc.”
- Hard: “Start free → [link]”
- Internal: “Full walkthrough: blog post.”
Platform notes
| Platform | Length | Notes |
|---|---|---|
| X | ≤ 280 chars | 1 visual + 1 link |
| 800–1200 chars | Short paragraphs, hook in line 1 | |
| caption-led | Hook = cover/title |
Next step
Continue with related tools and guides so this page turns into an action.
Tomako